No.
1.
No-Friend-O
What we derisively called Nintendo while growing up in the 80's. (The Wii and this video hadn't come around yet to make us think differently.)
2.
The Mario
From the old Super Mario Bros. Super Show, "Do the Mario!"
3.
The Three Tenets of Super Mario Bros. 3
Shellsmanship, manipulation of the 'B' button, and lack of hubris.